Sr Data Scientist Marketing - SRKay Consulting Group

  • Mumbai, Maharashtra, India
  • Apply by: Mar 31, 2023
  • 1 Vacancy
  • Local Candidates (India)
  • Salary: 4000000 INR - 4400000 INR
  • Shift: First Shift (Morning)
  • Career Level: Experienced Professional
  • Degree: Graduate
  • Experience: Year
  • Full Time/Permanent (hiring on behalf)
  • Work from Home
Hurry Up!! Already  5 People Have Applied For This Job
Job is expired

Job Description

  • 5+ yrs in a marketing analytics with strong understanding of digital media strategy and the ever-evolving attribution landscape
  • Advance data science experience focused on econometric modelling, marketing analytics, market mix modelling, multi-touch attribution, micro segment attribution, unified measurement, marketing budget optimization/performance marketing, TV attribution.
  • Proven implementation of ML and AI practices
  • Expertise in supervised ML algorithms, OLS regression, naive bayes approach, linear attribution model, time decay model, markov chains along with linear optimization and performance tuning
  • Proficiency in FMCG/CPG domain
  • Technical Platform- include proficiency on Google Cloud Platform, SQL, Python and R
  • Technical Concepts- MLOps, Containerization, Data Lineage and Visualization
  • Experience working with an Agile development methodology featuring sprints, point estimation and daily stand-ups.

Skills Required